New Shape

Name: New Shape
Author: Wmk69

New Shape delivers clean, contemporary letterforms optimized for digital interfaces and modern design systems.

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Sans Serifby Wmk6989% Accessible

Characters456

Glyphs547

Typography Tools

Best Ways to Use New Shape

Best Font Pairings for New Shape

TypeSmith curates 5 expert font pairings for New Shape, including combinations with Sb Elounda, School Century and Zerri3a.

Each pairing includes accessibility ratings, expert reasoning, and usage recommendations for web and print design.

Explore 5 Pairings for New Shape

Test New Shape Font Pairings Live

TypeSmith's interactive testing tool lets you preview New Shape with any font combination in real-time, optimized for sans serif characteristics.

Adjust font sizes, weights, and see live typography specimens including editorial layouts, code editors, and UI components.

Test New Shape Pairings Live

In Context

New Shape Specimen Gallery

EditorialUI ComponentsPosterWordmark

New Shape Editorial Specimen

New Shape in Editorial Context

New Shape is a sans serif typeface by Wmk69 suited for editorial layouts and long-form reading.

Wmk69

Typeface Designer • Sans Serif

New Shape demonstrates editorial readability through balanced proportions and consistent stroke weight. As a sans serif typeface, it delivers clear letterforms that sustain reader engagement across extended passages of text.

The weight range of New Shape supports typographic hierarchy within editorial layouts. Headline weights establish visual anchors while lighter weights maintain comfortable reading rhythm in body text columns.

Designed by Wmk69, New Shape balances personality with function — providing enough character to establish visual identity without compromising the legibility that editorial contexts demand.

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New Shape Typography

A sans serif typeface for UI components.

Active2 weights available

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New Shape Specimen

New Shape

New Shape is a sans serif typeface by Wmk69 built for display contexts.

2 WeightsSans Serif Typeface

Available on TypeSmith

Wordmark Explorations

New Shape

NEW SHAPE

NEW SHAPETYPE

Tagline Pairings

New Shape— sans serif typeface

New ShapeBy Wmk69

New ShapeTYPE

Editorial

Magazine-style headline and body text layout

Character Set

New Shape Glyphs & Characters

Size48

Showing 62 of 187 charactersDouble-click to copy • Click for details

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789

Heading Examples

Body Text Table

Body Copy

Reading Text in New Shape

TypeSmith provides optimized body text specifications for New Shape, including recommended sizes, line heights, and letter spacing for long-form content. These settings ensure maximum readability across devices and screen sizes.

New Shape demonstrates exceptional body text performance with balanced proportions and consistent stroke widths that enhance readability across paragraph lengths.

When setting New Shape for body copy, TypeSmith recommends these optimized specifications. The carefully tuned metrics ensure comfortable reading at extended lengths while maintaining the typeface's distinctive character.

New Shape small text sizes retain legibility through well-defined letterforms. Caption and footnote applications benefit from the font's clear x-height and open counters.

Element	Weight	Size	Line Height	Tracking	Preview
Body Text	Regular	16px	24px	0.5px	New Shape delivers excellent readability for body copy
Italicized	Regular Italic	16px	24px	0.5px	New Shape italic provides elegant emphasis
Bold	Bold	16px	24px	0.5px	New Shape bold creates strong visual hierarchy
Small Caps	Regular	16px	24px	0.5px	New Shape typography specimen
Secondary Text	Medium	14px	20px	0.5px	New Shape typography specimen

.your-class { font-family: 'New Shape'; }

Quick Start

Adding New Shape to Your Website

HTML Link Tag

Add to your <head> section

<link href="https://fonts.bunny.net/css?family=New+Shape:400,700&display=swap" rel="stylesheet">

CSS @import

Add at top of your stylesheet

@import url('https://fonts.bunny.net/css?family=New+Shape:400,700&display=swap');

CSS @font-face

Self-host the font files

@font-face {
  font-family: 'New Shape';
  src: url('https://fonts.googleapis.com/css2?family=New+Shape:wght@400;700&display=swap');
  font-display: swap;
}

Implementation

Code Snippets for New Shape

Standard CSS

css

Apply directly to any CSS class or selector.

 1.my-text {
 2  font-family: 'New Shape', sans-serif;
 3  font-weight: 400;
 4}

SCSS Variable

scss

Define once, use throughout your stylesheet.

 1$font-primary: 'New Shape', sans-serif;
 2
 3.my-text {
 4  font-family: $font-primary;
 5}

Tailwind CSS

config

Configure once, apply with utility classes.

 1// tailwind.config.js
 2module.exports = {
 3  theme: {
 4    extend: {
 5      fontFamily: {
 6        'new-shape': ['New Shape', 'sans-serif'],
 7      },
 8    },
 9  },
10}
11
12// Usage in HTML
13<p class="font-new-shape">Your text here</p>

About

The Story of New Shape

Wmk69

Sans Serif

Open Source

New Shape typeface explores geometric, stencil-influenced territory through a creative family suited to distinctive display applications. Wmk69's modern construction creates bold visual statements for branding, packaging, and editorial design seeking contemporary edge. The stencil breaks add industrial character while geometric foundations maintain consistency. New Shape's creative personality appeals to construction, manufacturing, and design-forward brands. Display sizes showcase the typeface's structural details. Pair with a solid, readable sans-serif for supporting text that doesn't compete with New Shape's stencil aesthetics.

New Shape was designed by Wmk69. The typeface demonstrates a commitment to typographic detail, visible in its letterform construction and optical balance.

As a Sans Serif typeface in the Vox-ATypI Lineal classification, New Shape features no serif extensions on stroke terminals and stroke contrast ranging from monolinear to subtly modulated. These optical characteristics make it well-suited for screen-first digital products and web applications.

New Shape is available in a single weight, offering focused typographic consistency for both digital and print applications, with 5 curated font pairings available. Standard Latin character coverage serves the majority of Western typographic workflows.

New Shape

Typography Judgment

Expert Analysis of New Shape

TypeSmith evaluates every font across classification, accessibility, and design heritage. This analysis helps designers understand New Shape's strengths and ideal use cases before committing to a typography decision.

Classification

Sans Serif analysis. TypeSmith classifies New Shape within the Lineal (Grotesque, Neo-grotesque, Geometric, Humanist) tradition, characterized by No serif extensions on stroke terminals and Stroke contrast ranging from monolinear to subtly modulated. The first commercially successful sans-serifs appeared in the 1810s-1830s as display types. Key technical strength: widest variable-font support with weight and width axes.

Accessibility

Readability assessment (grade: 89). New Shape performs strongly for sustained reading across digital and print contexts. Humanist sans-serifs offer the best body-text readability in the category.

Design Heritage

Designed by Wmk69. The designer's attention to glyph proportions and optical balance produces a Sans Serif with a single focused weight suited to both digital and print workflows.

Overview

About New Shape

New Shape falls within the Lineal typeface, drawn from the tradition where the first commercially successful sans-serifs appeared in the 1810s-1830s as display types. Its distinctive no serif extensions on stroke terminals and stroke contrast ranging from monolinear to subtly modulated make it well-suited for screen-first digital products and web applications. TypeSmith catalogs New Shape in a single weight variant and 5 curated font pairings.

Font Pairings Available

5 curated pairings for New Shape

View Pairings

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Alternatives to New Shape

View all fonts

TypeSmith identifies 5 fonts with similar visual characteristics to New Shape based on classification, x-height ratio, and stroke weight. These alternatives maintain the same typographic personality while offering different weight options and language support.

Inclusive Design

Accessibility & Usability

Accessibility Score

Excellent Accessibility

Accessibility Features of New Shape

New Shape scores in the excellent accessibility tier, making it well-suited for body text, UI labels, and long-form reading across devices. Grotesques with ambiguous letterforms (I/l/1) reduce accessibility. Choose designs with distinct character differentiation and open apertures for inclusive typography.

New Shape Legibility Characteristics

New Shape draws legibility from its no serif extensions on stroke terminals and stroke contrast ranging from monolinear to subtly modulated. These characteristics help readers distinguish similar glyphs such as I, l, and 1 at a range of sizes.

New Shape's Readability

Humanist sans-serifs offer the best body-text readability in the category. Geometric and neo-grotesque designs excel in short-form UI text but require careful sizing for sustained reading. Use at 16 px minimum for body text, and maintain 1.5 line-height to support comfortable reading rhythm.

New Shape's Visual Fatigue and Adaptability

New Shape provides a focused weight range that maintains consistent typographic color across paragraphs. Balanced stroke modulation keeps visual noise low during sustained reading sessions.

New Shape Accessibility Recommendations

Maintain a minimum contrast ratio of 4.5:1 for body text and 3:1 for large text when setting New Shape. Use font sizes of at least 16 px for paragraph copy and line spacing of 1.5 or greater. Test New Shape at 200% browser zoom to confirm line breaks and layout integrity remain intact.

New Shape Usage Guidelines

Pair with Garalde or Transitional serifs for classic contrast. A humanist sans body with a geometric sans display creates intra-category tension without conflict. Curated pairings are available to guide complementary typeface selection for New Shape. Establish hierarchy through size, spacing, and color rather than multiplying font families. Serve New Shape in WOFF2 format for optimal load performance and broad browser compatibility.

Get the Font

Download Weights & Variants

Available Weights

400

Regular

Local

400

Regular Italic

Local

700

Bold

Local

700

Bold Italic

Local

Weight Reference

100

200

300

400

500

600

700

800

900

Internationalization

Supported Scripts & Languages

Extended Latin Coverage

Supports 100+ languages with Latin script

Western European

English
French
German
Spanish
Italian
Portuguese
Dutch

Nordic

Swedish
Norwegian
Danish
Finnish
Icelandic

Central European

Polish
Czech
Hungarian
Romanian
Slovak

Baltic

Lithuanian
Latvian
Estonian

This font encodes 418 glyphs covering Latin. Latin coverage extends past the basic ASCII set into Latin Extended, so Central and Eastern European languages set correctly. Text outside these ranges falls back to another face in the stack.

Legal

Usage Rights for New Shape

SIL Open Font License (OFL) 1.1

Free for personal and commercial use

View License

What you can do

Personal projects
Commercial projects
Web embedding
App embedding
Modification
Redistribution

Restrictions

Selling as standalone

Modified versions must use a different name and be distributed under the same OFL license.

New Shape is available under the SIL Open Font License (OFL), Version 1.1. This license is a free, libre, and open source license specifically designed for fonts and related software. The OFL allows the fonts to be used, studied, modified, and redistributed freely as long as they are not sold by themselves. This makes New Shape ideal for web projects, applications, documents, and print materials of any kind.

1// tailwind.config.js 2module.exports = { 3 theme: { 4 extend: { 5 fontFamily: { 6 'new-shape': ['New Shape', 'sans-serif'], 7 }, 8 }, 9 }, 10} 11 12// Usage in HTML 13<p class="font-new-shape">Your text here</p>

New Shape

Best Ways to Use New Shape

Best Font Pairings for New Shape

Test New Shape Font Pairings Live

In Context

New Shape Typography

New Shape

Character Set

Type Scale

Reading Text in New Shape

Quick Start

HTML Link Tag

CSS @import

CSS @font-face

Implementation

Standard CSS

SCSS Variable

Tailwind CSS

About

Typography Judgment

Classification

Accessibility

Design Heritage

Overview

Categories

Explore More

Inclusive Design

Accessibility Features of New Shape

New Shape Legibility Characteristics

New Shape's Readability

New Shape's Visual Fatigue and Adaptability

New Shape Accessibility Recommendations

New Shape Usage Guidelines

Get the Font

Available Weights

Weight Reference

Internationalization

Western European

Nordic

Central European

Baltic

Legal

What you can do

Restrictions

New Shape

Best Ways to Use New Shape

Best Font Pairings for New Shape

Test New Shape Font Pairings Live

In Context

New Shape Typography

New Shape

Character Set

Type Scale

Reading Text in New Shape

Quick Start

HTML Link Tag

CSS @import

CSS @font-face

Implementation

Standard CSS

SCSS Variable

Tailwind CSS

About

Typography Judgment

Classification

Accessibility

Design Heritage

Overview

Categories

Explore More

Inclusive Design

Accessibility Features of New Shape

New Shape Legibility Characteristics

New Shape's Readability

New Shape's Visual Fatigue and Adaptability

New Shape Accessibility Recommendations

New Shape Usage Guidelines

Get the Font

Available Weights

Weight Reference